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Web Traffic is NOT Created Equal! Get The Best For Your Music Teaching Site!
(and get a free offer at the end...)
There are a lot of ways to get website traffic. Mostly, it's all good, but some of it is better, and some of it is the best!
Let's analyze it.
Some of your traffic comes from people who are just curious about your business. That's OK, as it's good awareness. Some visitors are thinking about music lessons, but not ready to act. That's even better.
But the *BEST* traffic is from people who are ready to sign up for lessons RIGHT NOW! They want to find the right teacher or studio for them so they can start their musical journey as soon as possible.
Search engines consistently provide these best visitors!
Just about any form of advertising can yield these "best" visitors, but if you think about it, people who come to your site from search engine searches are far more likely to fit that profile.
Here's why: They used a search engine to search for "music lessons in your town". They acted out of self-motivation to find a music teacher. That's a huge difference!
If YOUR site comes up in the free search results, and they like what they see there, they'll click on your link. If they like what you offer on your website, they just might just contact your studio.
Most advertising is wasted on people who have no interest in what you are selling!
Advertising is passive marketing. Sure, some people might click your ad out of curiosity. If it works, great. If it doesn't, it still costs you.
With free search traffic, you get people who, on their own motivation, have decided to seek out music lessons. They are actively in the market, right now, and maybe even ready to buy, today. And, again, it's free!
Get Your Fair Share!
Are you getting your fair share of this FREE, highly-qualified traffic and converting it? Or are your competitors getting it? And not just from your own town, but from the surrounding towns and your entire service area? Maybe, maybe not.
A good analysis of your search engine optimization (SEO) and site traffic would shed light on this, which is described in our 80 page, how-to guide, "Search Engine Optimization (SEO) For Private Music Teachers!".
Free Bonus Offer!
As a bonus, we are offering a free cursory SEO analysis to music teachers, tutors or studios who request one. Please just email me (firstname.lastname@example.org) with your website address and ask for the free analysis!
See our other blog posts here!
Our Blog Posts:
Is Google My Business (GMB) converting to a PAID SUBSCRIPTION model? Well, sort of…
Google is rolling out the "Google Guarantee" badge for home services. Does that include music lessons?
April 08, 2019
SEO - Now More Than Ever!
Current circumstances have upended the entire marketing landscape and how people view our industry. Here’s why SEO matters now.
February 12, 2020
Is SEO Dead, Again? PLUS: Predictions!
Every SEO guru has declared the death of SEO at least
once, and then they make "future" SEO predictions in their next blog post. My turn, in just one
December 11, 2019
Save Time and Money by Staging Your SEO Project
With a well-planned SEO strategy, you DO NOT eat the SEO
elephant in one big bite. In fact, you might only need the appetizer!
November 11, 2019
What Does “Build Content for SEO” Mean?
The SEO world is fascinated with “building content”. What exactly does that mean for a music lesson studio owner? (Teaser: It’s much easier than you think!)
September 05, 2019
Yelp = FREE “Piggyback” Traffic!
Love it or not, Yelp and other lead generation sites show up in local search results consistently. You can get a piece of the action, for FREE!
August 09, 2019
Outsourcing Your SEO
Here’s a quick guide to what to consider if you plan to outsource your SEO project
June 11, 2018
Facebook vs. Referrals and SEO
Facebook marketing seems to be gaining traction with music lesson studio owners. Let’s compare!
March 19, 2019
We All Want Easy Backlinks. Here They Are!
Here is the “low hanging fruit” of link building, in the legitimate business directory world.
November 5, 2018
DO NOT Overhaul Your Entire Website for SEO!
That May Not Be Necessary At All!
September 26, 2018
* But My Web Software Did My SEO For Me – NOT!
Sorry, but good SEO can’t be automated – It still takes some thought, planning, and a bit of effort.
September 12, 2018
SEO Should NOT Be a Time Suck!
Don’t get caught up in the SEO treadmill, because, seriously, you’ve got better things to do.
September 04, 2018
What Are The Three Most Important Aspects of SEO?
It's not what you think. It's not about tactics. It's what you do that matters!
August 28, 2018
* Did Your New Student Inquiries Suddenly Slow Down?
There's a very likely culprit, and it's easy to diagnose and fix, if that's the cause.
August 19, 2018
* Git 'er Done! – How To Slay Your SEO Funk
Are you procrastinating your SEO efforts? Here's how to quickly get your SEO efforts on track.
August 2, 2018
* Web Traffic is NOT Created Equal! Get The Best!
There are a lot of ways to get website traffic. Mostly, it's all good, but some of it is better. And some of it is the best! Find out how to get the best.
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Search Engine Optimization (SEO) For Private Music Teachers!
A Step-by-Step Guide to the Basics
By Dirk Johnson - A successful private lesson guitar teacher with 20 years of experience in search engine optimization. Read more