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Search Engine Optimization (SEO) For Music Teachers, Tutors and Lesson Studios
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* We All Want Easy Backlinks. Here They Are!


Here is the “low hanging fruit” of link building, in the legitimate business directory world

By Dirk Johnson


I’ll be the first to admit that link building is not much fun. Neither is cleaning the restroom in our shop. As business owners, we do it all.

This article will steer you toward the easiest-to-get links in the world of back links, while steering clear of scam directories.

The payoff is that you greatly increase your online presence by doing this work. You’ll end up with business profiles in good palces.


That’s a “two-for-one” deal that is had to find elsewhere.   


Are back links necessary for good rankings?


Sometimes, they are not. Let’s look at two specific scenarios.


1)    You already have a good deal of links pointing back to your website, maybe from blog postings or from local event and sponsorship involvement.

Maybe you have also recently added some well-optimized landing pages to your site. (as described in the SEO guide)

In this case, you might find that those new landing pages rank quite well, very quickly, thus making link building a lesser priority for you.

2)    You are in a such a small market that anything that you do with regard to good on-page optimization puts you to the top of your market in the search results. You are getting ranked well, regardless.


That’s great, but if you are just a little more ambitious, you can really enhance your online presence with just a couple of evenings of work.


The World of Legitimate Business Directories

We’re not going to split hairs here defining what is a directory and what is a review site and what is a social network. What we are looking for are legitimate sites that allow you to create a free online business profile that has your name, contact info, a description of your business, and a place to put a link back to your site. 


We are talking about sites like, and, and more.


What is “legitimate”? If the site appears to be nothing but a list of sites, it’s probably not a legitimate directory and don’t submit to it.

If the site appears to have a legitimate business purpose, then it is fair game.


Here are two good lists to start with:


Top 50 Free Business Directories To List Your Local Business


This is a USA-focused list, but many of the sites have international appeal. Search for a list of business directories in your own country if you are not in the USA.


The Ultimate List: 57 Online Local Business Directories


HubSpot has a great reputation, so I’d dive into this on deep. Again, search for local city directories near you if you not in the USA.


TIME SAVER Shortcuts to These Listings.

OK – it is going to take about 5 to 10 minutes per site to submit, if you are well prepared.

Get a spreadsheet or Word document to help you. In that document, put your basic info, like business name, address, phone numbers, email address, website URL, preferred username, and a brief description of your business profile.

It is sometimes possible to copy this whole block of info into the profile description, and then highlight and drag the elements to their respective fields in the profile form.

Have a file path to your profile photos that you can paste into a file dialogue box, and also have a file folder open with the same, ready to drag/drop the image files. You might also want to track your usernames and passwords in this document, just so you have them.


A Hundred Links – for FREE!


Sure, these are not the most powerful links in the world. So what. It's your foundation.

If you set up 100 business profiles on these sites, you are telling the world, and the search engines, that you are a player. It counts.

What’s more, I often see profile pages on and outranking other websites.


Bottom Line – Do Yourself Some Good.


The bottom line here is that you are going to do yourself some good if you make this effort. It might just pay off in a lot of long term free leads from search engine traffic, or even direct leads from the profiles themselves. 


It’s all laid out in this 80 page do-it-yourself guide to SEO for music lesson teachers, tutors, and studios will help.


If you don’t have time, or if you prefer to have someone else manage the basics for you, please contact me.

And, as always, if you want to get a quick review of your current website SEO condition, please contact me with your website address, and I’ll be glad to have a look and report back to you what I find.


Thanks again for tuning in!

See our other blog posts here!

    Our Blog Posts:

       July, 2020
* Is Google My Business (GMB) converting to a PAID SUBSCRIPTION model? Well, sort of…
     Google is rolling out the "Google Guarantee" badge for home services. Does that include music lessons?

       April 08, 2019
* SEO - Now More Than Ever!
     Current circumstances have upended the entire marketing landscape and how people view our industry. Here’s why SEO matters now.

       February 12, 2020
* Is SEO Dead, Again? PLUS: Predictions!
     Every SEO guru has declared the death of SEO at least once, and then they make "future" SEO predictions in their next blog post. My turn, in just one post!

       December 11, 2019
* Save Time and Money by Staging Your SEO Project
     With a well-planned SEO strategy, you DO NOT eat the SEO elephant in one big bite. In fact, you might only need the appetizer!

       November 11, 2019
* What Does “Build Content for SEO” Mean?
     The SEO world is fascinated with “building content”. What exactly does that mean for a music lesson studio owner? (Teaser: It’s much easier than you think!)

       September 05, 2019
* Yelp = FREE “Piggyback” Traffic!
     Love it or not, Yelp and other lead generation sites show up in local search results consistently. You can get a piece of the action, for FREE!

       August 09, 2019
* Outsourcing Your SEO
     Here’s a quick guide to what to consider if you plan to outsource your SEO project

       June 11, 2018
* Facebook vs. Referrals and SEO
     Facebook marketing seems to be gaining traction with music lesson studio owners. Let’s compare!

       March 19, 2019
* We All Want Easy Backlinks. Here They Are!
     Here is the “low hanging fruit” of link building, in the legitimate business directory world.

       November 5, 2018
* DO NOT Overhaul Your Entire Website for SEO!
     That May Not Be Necessary At All!

       September 26, 2018
* But My Web Software Did My SEO For Me – NOT!
     Sorry, but good SEO can’t be automated – It still takes some thought, planning, and a bit of effort.

       September 12, 2018
* SEO Should NOT Be a Time Suck!
     Don’t get caught up in the SEO treadmill, because, seriously, you’ve got better things to do.

       September 04, 2018
* What Are The Three Most Important Aspects of SEO?
     It's not what you think. It's not about tactics. It's what you do that matters!

       August 28, 2018
* Did Your New Student Inquiries Suddenly Slow Down?
     There's a very likely culprit, and it's easy to diagnose and fix, if that's the cause.

       August 19, 2018
* Git 'er Done! – How To Slay Your SEO Funk
     Are you procrastinating your SEO efforts? Here's how to quickly get your SEO efforts on track.

       August 2, 2018
* Web Traffic is NOT Created Equal! Get The Best!
     There are a lot of ways to get website traffic. Mostly, it's all good, but some of it is better. And some of it is the best! Find out how to get the best.

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Search Engine Optimization (SEO) For Private Music Teachers

Search Engine Optimization (SEO) For Private Music Teachers!

A Step-by-Step Guide to the Basics
By Dirk Johnson - A successful private lesson guitar teacher with 20 years of experience in search engine optimization. Read more
      80 + Pages - Just $19.95!

       - Includes free tools,
          services and benefits!

             AS PDF FILE!

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